Forrester VP Principal Analyst, George Lawrie, names DynamicAction as a sophisticated analytics solution to ensure success leading into the ever-competitive holiday season that extensively tests retailers' planning strategies and allocation cross channel and region every year in his recent blog, The Holiday Season, 2019: AD&D Leaders Should Deploy Sophisticated Analytics In Their Trading Support Applications To Optimize Holiday Planning.
Use data to drive recommendations. Follow the example of international brands like Nike or iconic national retailers like Germany’s Heine. Work with vendors such as DynamicAction to make specific, data-driven recommendations that improve revenue, contribution, and customer satisfaction.
Learn more about our latest DynamicAction Retail Index to understand what strategies and metrics forward-thinking retailers across North America and Europe are deploying to pursue the path to profitable growth and actionable insights leading into this make-or-break holiday shopping season.