DynamicAction Blog

Given my background in site merchandising and digital analytics, as I cross paths with retail industry executives, I seek to understand how they are attempting to make sense of the data that lives...
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  8 lessons from Amazon and its approach to data, customer experience and long-term profit  White paper by Michael Ross On July 12th, 2016, Amazon reported more sales than on any other day of its...
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Despite retailers increasing their advertising budgets, new customer acquisition decreased by 11%, DynamicAction says. The analysis is based on more than $12.4 billion in online sales during the...
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An 8% increase in free shipping highlights a shift in retailers’ strategies to emphasize customer experience to remain competitive. Despite this growth in free shipping, as well as marketing spend...
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D2C Brands and retailers fighting to stay relevant and protect profit margins must continually strive to understand the most addictive product combinations to encourage full-price sell-through, and...
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To stay relevant and protect profit margins, it is imperative for retailers to act at pace, constantly strive to understand the most addictive product combinations to encourage full-price...
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As AI becomes central to many retail functions, technology will become a “quasi-colleague” in its own right – which means the IT and technology team will have to work much more closely with employees...
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DynamicAction was sought out by Women’s Wear Daily’s Deputy Editor, Arthur Zaczkiewicz, for thought leadership for his business feature, Consumer Preferences Reshaping Retail Landscape. Key excerpts...
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An analysis of $5.7 billion in consumer transactions that identifies critical YoY retail trends in North America and highlights vital profit opportunities for retailers in 2019. Forward thinking...
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Women’s Wear Daily’s Executive Editor, Arthur Zaczkiewicz, recapped key findings over the shopping holiday blitz in his piece ‘Cyber Monday Week’ a Win With Tactical Markdowns. Arthur tapped...
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You know the drill…a customer on the hunt for a specific item clicks on an intriguing link. She is directed to your website and, surprise, the item she is looking for is either 1) out of stock, 2)...
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Kicking off coverage on the first official DynamicAction Retail Index for the 2018 holiday season, Bloomberg’s retail editor, Matthew Boyle, used DynamicAction metrics and directional findings as the...
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