The Retailer's Complete Guide to Customer Centricity

For ambitious leaders committed to customer-centricity and retail transformation, the data, metrics and insight that maximize profitability per[...]

4 Site Merchandising Strategies for Boosting Profits

In a previous blog post, we introduced how DynamicAction’s Export API can elevate your tech stack to drive more engaging customer experiences, better[...]

Internet Retailing: European retailers change customer-centric strategies due to lessons learned

In the article, “How retailers transformed their customer-centric strategies due to the lessons they’ve learned," author Sasha Fedorenko of Internet[...]

Gems and Dogs, Winners and Losers: Marginal Gains Make the Difference in Retail

“It’s IMPOSSIBLE to manage the business down at the product level.” I heard this statement last year from the head merchant of a retailer who is now[...]

Accenture Retail: Blending Retail Passion with Analytics Precision: Meet John Squire

Meet DynamicAction CEO John Squire, courtesy of an interview with Accenture Retail.