Retail data analytics case study: One of the oldest apparel clothiers in the US, this specialty retailer has over 300 stores, worldwide distribution, and a strong online presence. The company has ambitious growth plans that focus on their digital channels as well as expanding into new markets.
Though the retailer could find places where they were spending resources and not getting results, it was difficult for them to identify areas where they weren’t focusing but had the potential for positive results. The retailer wanted to have a full picture of their business—across merchandising, marketing, operations and finance—so they could easily focus their teams and grow more quickly. In particular, they were eager to avoid the analysis paralysis caused when investigating drops or spikes in performance.
Using DynamicAction retail data analytics, the retailer was able to identify $2.3 million in sales opportunity, collaborate across teams to reduce analysis paralysis, and modify their purchase plans on core product categories to better meet demand.
Download the retail case study to see how this specialty clothier connected their existing data to uncover major profit opportunities.